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08 — Product expansion

New Revenue Projects & Product Expansion

Supported healthy drink and clean food concepts from research to launch materials.

RoleVendor research, product testing, pricing, packaging direction, and launch planning.
Material23 ordered images
New Revenue Projects & Product Expansion material 1

Case summary

What she did

Scope

Planned and supported new revenue initiatives beyond core gym services, including healthy drink sales and clean food service concepts. Managed vendor research, product testing, pricing, packaging direction, ordering workflows, inventory coordination, and launch planning.

Execution and impact

These projects were designed to strengthen Project H’s wellness positioning by connecting training, nutrition, and lifestyle products into a more complete customer experience.

Impact

Recruiter proof points

FocusProduct expansion
RoleVendor research, product testing, pricing, packaging direction, and launch planning.
ProofHealthy drink and clean food concepts

Tools and channels

Working areas

Vendor research Product testing Packaging direction Inventory coordination Launch materials

Results to notice

  • Healthy drink and clean food concepts
  • More complete wellness positioning
  • Operational launch planning

Materials

Images follow the order and folder classification from the source material.

More work

Contact

Open to marketing, growth, partnership, performance, and operations roles.

Based in Sathorn, Bangkok. Available for Marketing Executive, Growth Marketing, B2B/B2C Marketing, Partnership Marketing, Marketing Operations, and Marketing Analyst opportunities.

Email Ploypan