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10 — Expansion research

Market Research & Business Expansion

Researched competitor closure, customer opportunities, location potential, and strategic fit.

RoleCompetitor research, location observations, risk review, and management-ready expansion inputs.
Material12 ordered images
Market Research & Business Expansion material 1

Case summary

What she did

Scope

Conducted competitor and market research to support business expansion decisions, including analysis of competitor closure, customer base opportunities, location potential, risks, and strategic fit. Presented findings to management to support acquisition and branch expansion planning.

Execution and impact

The research contributed to strategic planning for a future third location and helped the company evaluate opportunities to capture market share and strengthen its positioning in the Muay Thai fitness space.

Impact

Recruiter proof points

FocusExpansion research
RoleCompetitor research, location observations, risk review, and management-ready expansion inputs.
ProofThird-location planning input

Tools and channels

Working areas

Competitor research Location review Risk analysis Customer-base analysis Management presentation

Results to notice

  • Third-location planning input
  • Market share opportunity evaluation
  • Strategic fit and risk notes

Materials

Images follow the order and folder classification from the source material.

More work

Contact

Open to marketing, growth, partnership, performance, and operations roles.

Based in Sathorn, Bangkok. Available for Marketing Executive, Growth Marketing, B2B/B2C Marketing, Partnership Marketing, Marketing Operations, and Marketing Analyst opportunities.

Email Ploypan